Branding

All things branding.

Logo branding and design (In-house)

Logo branding and design for Singapore Chinese Orchestra and Singapore National Youth Chinese Orchestra’s individual video and concert series. Each circle consists of a unique logo for each series. This was part of the overall efforts to roll out mo…

Logo branding and design for Singapore Chinese Orchestra and Singapore National Youth Chinese Orchestra’s individual video and concert series. Each circle consists of a unique logo for each series. This was part of the overall efforts to roll out more digital content during the onset of the COVID-19 pandemic.

Print Collateral Branding Revamp

Branding revamp for Singapore Chinese Orchestra and Singapore National Youth Chinese Orchestra's season brochures.

For SCO’s season brochure, shifted from the standard annual brochure to that of quarterly brochures so as to print the most updated information.

For SNYCO’s season brochures, we made use of vibrant colours and photoshoots to refresh the traditional look of the orchestra’s collateral.

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